Starting a Business from Scratch

Starting a Business from Scratch
by J Attard
You must first of all have an idea what line of business you are going to take, affiliate marketing, selling goods on e-Bay, selling e-books and software at Clickbank. Or perhaps you might have your own product, a hard product like boats, real estate or fishing tackle, or an e-book about 'How to Win a Guy/Gal in 10 Days' that you have written yourself and intend to publish and sell. Come to think of it such a Title could be a best-seller and make the top of the charts (lol).
In any case, what your should do first of all is to brainstorm your idea. You might have a hobby like sailing, painting, fishing or boating which you could turn into a business. I've seen videos of such appassionados who have made it to the top with websites ranking among the top 3% in search engine listings. Branstorming your idea implies doing research for content, keywords, market demand, advertising methods and so forth. Also you have to think about your capital outlay. No one can expect to start a real business for Free. So work out a rough estimate of how much you are prepared to invest per annum? At this point, I feel that I have to set the reader's mind at rest that I can recommend a business package which is very reasonably priced. Brainstorming takes skill, time and patience IF you do not have the adequate tools to carry out the task. It is not difficult to realize that brainstorming or thrashing out and analyzing your idea in depth is of the utmost importance.
You analyze your would-be venture for competition. Is the competition too heavy? What price are they asking for a product similar to yours? What about their Websites; you have to do better if you are to beat them. Would you make a good profit at the price level, considering your costs or would you just break even? Would the project you have in mind be worth the hassle? You have to choose carefully and find a good niche market so that you kick-start with a good level of confidence into a market where the demand is fairly high and you have a sporting chance to keep up with the competition at least.
Accordingly you then research your product/service for content, information, keywords, keyword-phrases - the material that you're going to load your pages with. This is the stuff that the search-engine spiders love and thrive on and which will help to raise your website to the top-level rankings. Select the keywords and think along the same lines of the people who click on words when they use the search engines, like Google, Yahoo and others. The keywords are not important in themselves. It is the people who choose and click them that matter. This is one of the best ways to generate traffic to your website. Furthermore your landing page/s would have to be very well-laid out, not too cluttered and easy to scan at first glance. I say 'scan' on purpose, for this is what visitors do, they do not read, they just run their eyes over the first short paragraph or two and you have only 6 to 8 seconds to catch their interest before they press the Back button.
Needless to say, that your own Domain Name like 'www.joesbrushstrokes.com' (if you are selling Art, for example), and the Hosting package are vital to your very existence on the WWW and the foundation stones of your business. Other tools that you require to help you on your way to success are a Brainstorming Tool which facilitates the preliminary tasks referred to above, the Blogger tool which automatically generates and publishes a Blog from your Website to enhance search-engine optimization (SEO) and where you would place your opt-in-list builder, accept comments and catch new e-mail addresses for future follow-up and sales. An automated Search-engine submitter would be another precious addition to your tool workshop which guarantees your targetted traffic and cuts down drastically on your marketing campaign expenditure.
With a good set of tools which would also include Autoresponders and a Newsletter Publisher coupled with one-to-one guidance and mentoring anyone can make it on the internet. Whether you are a stock trading expert giving advice or a seller of rare book-matches, you can succeed and start earning profits. On one condition only, that you love what you are doing and work with enthusiasm and belief in yourself. I think that you agree with me on this that your self-confidence and determination will shine through your every word and will make people believe and trust you. Learn a LOTT more about LOve, Tools and Tactics (FREE) http://mycps.sitesell.com/kursar.html